Tips to improve business in recession
Recession- Are you Afraid of It? Then Read our Experts Tips on How to Grow Business During Recession. Everyone is squeezed and it’s not a good feeling. You need to take specific steps if your business is hard hit by this economic downturn.
Maintain Your Fees and Pricing – By lowering your price, prospective customers tend to start focusing on your cost rather than your worth. Such an approach can come off as projecting a reactive and even desperate vibe to the market place.
During Recession turn your clients into advocates – Convert Your Existing Clients into Referral generating Advocates.? If your clients cannot describe you to you, they cannot describe you to a friend. Make sure that your clients know and like what you do for them. The best way to convince new prospects is to utilize your services, spend more time with the people who are already convinced.? In times of uncertainty in the market, many of your competitors are neglecting their clients as they attempt to actively recruit new business. If a client truly believes in your services, the likelihood that he or she will recommend you to his/her friend is extremely high.
Launch a simple call rotation campaign to the 30 percent of your clients who generate 85 percent of your business to touch base with them and ask how they are doing.? You are not trying to sell anything Try to just place a Courtesy Call.
During Recession explain your business clients how your services are especially beneficial during times uncertainty in the economy.? People are generally reluctant to enlist outside services during tough times especially when there is a cost involved.? Outline the short and long-term benefits of your services to make yourself indispensable.
During Recession period your clients have the best business advice. If you want to improve your levels of service, ask the people who currently receive it. One of the most popular and beneficial concepts you can implement is the Client Advisory Council. As a business professional, few activities are as revealing and rewarding as simply surrounding yourself with a group of your favorite clients and probing them for ideas and insights.
Business owners, especially new business owners, make some fundamental mistakes, especially in a market downturn, when growing their business. The good Business owners do things right. The bad ones have never been taught to be business owners. It is something they learn as they go. These owners probably never planned to be a business owner but through circumstances, they find they are running their own business. Many never make the adjustment.? The bad business owners just don?t care as long as they made money. They will leave a trail of bodies behind them. They typically are people you do not want to do business with long term.
When the economy gets bad, business owners lose all discipline and focus they had when they created a successful business. Instead of being more discipline they tend to go after everything. This is a problem because they dilute their already limited resources by trying to do too many things or being all things to all people.
The key to success lies in how well you create an ?attitude of success.?
Successful business owners understand that the organization they manage takes on the attitude of the top person in the organization, and they strive to ensure that their behaviors reflect this. To be Successful during recession period try to be selfish, this nature asks you ?How do I protect my time, energy, and money so I am only spending them on those things that will take me closer to my goals?? This kind of selfishness allows any business owner to make sure their precious resources are only being spent on activities that benefit their company. But, until they can define the types of customers they want to attract and the Problems they solve for them, it is very hard to be selfish. They must get clear and stay focused on their strengths.
All decisions must be based on being selfish with your time, energy and money. You must ask for yourself ?what is the best return for the investment??
Stay Focused on what is Important
It is very hard for a company to be focused if you don?t know where you are going.
Ask a Question for Yourself ?Is what I am doing taking me closer to my goal (selfishness)? If not, why am I doing it??? Think of discipline as the creation of personal and corporate habits that you do over and over again, because they Work.
Success is Dependent on Your People Effectiveness. All successful people understand that their success comes with, and through, other people. Successful people recognize these individuals and appreciate them for their contribution to the results. Understand who your best customers are and treat them like gods. Determine who will help you (employees, referral partners, business associates, etc), why they will help you and how you can help them. Successful people understand that they can always correct something that is not working. They also understand they cannot correct an action that is not taken. Do not be confused by the outcome of success: new car, new house, more time off, money etc. These are outcomes of success. They are not success. Success, simply defined, is taking action. When you take action you can achieve the outcomes of success.
Many time people have a great idea. They believe their idea will lead them to success but they have no idea how to move forward. Or, they have so many ideas that they cannot make up their mind. Successful people know they need people to help them implement their ideas.